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Juan Rodriguez

Is Facebook Needed for your Construction Company?

By January 14, 2013

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Do You Really Need to have a Facebook Fan Page?

Facebook has become the most visited website with more than 500 million active users, each of them with an average of 150 friends. Using Facebook as a social integration tool for your construction company will have some benefits and even attract additional clients.

Construction companies usually use Facebook as a tool to present their latest projects and highlight projects being completed. However, how many of you have used Facebook to promote an interaction with your customers? Having interactions on Facebook is not only showing your projects, but also being able to share with friends and sympathizers what you are capable of. It must be used to provide special information about upcoming projects, regulations and to make important announcements.

Your Facebook page must integrate and could be used as a dynamic tool where, your clients, suppliers and friends can also promote your business. You will be amazed at how many connections you can get from Facebook and how new business opportunities can be opened for you. Facebook pages will:

  • Lead to a high level of interest and awareness of products.
  • Facebook as a news service is an excellent way to reach out to people in need of your services.
  • Facebook will allow you to quickly share videos of your news and business operations.

I'd love to know, is your company on Facebook?


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